The Aurus is Russia’s state‑built luxury limousine brand. The super limousine is best known for the Aurus Senat. This is the official car used by President Vladimir Putin.

It was developed as part of a national project to replace foreign state limousines and create a domestic prestige vehicle.

Russian Gold

Aurus Motors is a Russian luxury car manufacturer founded in 2018. The automaker was originally created to supply vehicles for the Russian presidential motorcade. The name Aurus combines ‘aurum’ (gold) and ‘Rus’.

The Aurus Senat

The Aurus Senat is the flagship model and serves as Russia’s official state limousine.

Key facts:

The Auras was developed under the Cortege Project. It was launched in 2013 to create a domestic alternative to imported presidential cars.

It first appeared publicly at Putin’s 2018 inauguration. The super vehicle is styled with a retro aesthetic inspired by Soviet ZIL limousines. Civilian production began in 2021.

Technical Highlights

The Aurus Senat is engineered to be both luxurious and extremely robust.

Engine: 4.4‑liter twin‑turbo V8. It is a hybrid system: Includes an electric motor with power at 598 hp and torque: 880 Nm.

Transmission: 9‑speed automatic, and it is an all‑wheel drive.

Armored versions (used by heads of state) are heavily reinforced and designed to withstand attacks, similar to U.S. presidential limousines.

Political and Cultural Role

It is the official car of the Russian president. Head of State Vladimir Putin has even gifted Aurus Senat limousines to Kim Jong Un, most recently in June 2024.

The brand is positioned as Russia’s superior answer to Rolls‑Royce and Mercedes‑Maybach.

Production and Company Background

Aurus Motors is majority‑owned by NAMI, Russia’s state automotive research institute.  Civilian models are produced at facilities including the former Sollers plant in Tatarstan.

The company sold 115 cars in 2023, indicating very limited production. Current Pricing for Civilian Buyers (2024–2025 models) is set at between €495,000 to €600,000.

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