Women everywhere are acutely conscious of the importance of the impression they make. Fashion in Paris, Madrid, London, and St Petersburg is a statement without words.

As recently as ten years ago, the standards in the global fashion sector were attentive to models up to 25 years of age.

This trend was aggravated by other fashion industry necessities, such as size limitations, typically 90-60-90, and height of 175+ (5’ 7’).

The current trend is more realistic. Designers turned their attention to conventional constraints on women and their appearances.

These tend to be ladies who are of plus size, women of 45 + years of age and women who blend in easily but pleasingly with their contemporaries.

Because modern fashion is democratic and interwoven with flexibility, discover themselves by immersing themselves in the ingenuity of fashion.

Such women tend to influence the direction in which international fashion is going.

Here in Russia/Europe, the modern pace of life has greatly changed the style of modern women. Fashionable women 50 + are choosing Classic, Boho and Chic styles.

For women 50 +, palette matters a lot. Stylists recommend leaving bright and pied or particoloured items and giving preference to muted pastels. First of all, style is also a personal statement.

I myself love bright colours in clothes. The international women’s wardrobe should include clean colours, minimal decorations and a concise design.

NELLI KAMALOVA

A top fashion model, worked as a restaurant manager and in personnel work. Nellie says, ‘It was only in my older years that I discovered my potential.

I learned to dress nicely, use the right makeup, and keep my posture. There was a new lustre in my appearance.

All of us women, regardless of age, are girls inside and want to be loved, respected and admired. Present fashion is very democratic in terms of both fashion trends and pricing.’ 

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